about

I bring imagination to life through detail, patience, and precision. What others ignore, I refine.

.experience

3 years

.location

Taipei TW / Auckland NZ

.freelance

Available

.hello

I specialize in turning imaginative concepts into tangible realities and shaping ideas with precision, patience, and craft. I care deeply about the small details most people overlook, believing that true design lives in the margins.

.work experience

2025-present

Nertified Club™

Art Director

Lead brand direction and creative strategy across product, space, and digital experiences. Oversee visual identity, packaging, and storytelling for Nertified’s expanding creative ecosystem, from F&B concepts to original IP and lifestyle products.

2025-present

Nertified Club™

Art Director

Lead brand direction and creative strategy across product, space, and digital experiences. Oversee visual identity, packaging, and storytelling for Nertified’s expanding creative ecosystem, from F&B concepts to original IP and lifestyle products.

2025-present

Nertified Club™

Art Director

Lead brand direction and creative strategy across product, space, and digital experiences. Oversee visual identity, packaging, and storytelling for Nertified’s expanding creative ecosystem, from F&B concepts to original IP and lifestyle products.

2025-present

Nertified Club™

Art Director

Lead brand direction and creative strategy across product, space, and digital experiences. Oversee visual identity, packaging, and storytelling for Nertified’s expanding creative ecosystem, from F&B concepts to original IP and lifestyle products.

2024

Uffy

Brand Designer

Designed and executed brand systems and visual identities for emerging lifestyle and wellness products. Collaborated with marketing and product teams to align creative output with brand tone and audience growth strategies.

2024

Uffy

Brand Designer

Designed and executed brand systems and visual identities for emerging lifestyle and wellness products. Collaborated with marketing and product teams to align creative output with brand tone and audience growth strategies.

2024

Uffy

Brand Designer

Designed and executed brand systems and visual identities for emerging lifestyle and wellness products. Collaborated with marketing and product teams to align creative output with brand tone and audience growth strategies.

2024

Uffy

Brand Designer

Designed and executed brand systems and visual identities for emerging lifestyle and wellness products. Collaborated with marketing and product teams to align creative output with brand tone and audience growth strategies.

2023

Shareco

Social Media Manager

Developed digital storytelling campaigns that strengthened brand presence across platforms. Designed content frameworks and coordinated production to maintain brand consistency across design, motion, and social engagement.

2023

Shareco

Social Media Manager

Developed digital storytelling campaigns that strengthened brand presence across platforms. Designed content frameworks and coordinated production to maintain brand consistency across design, motion, and social engagement.

2023

Shareco

Social Media Manager

Developed digital storytelling campaigns that strengthened brand presence across platforms. Designed content frameworks and coordinated production to maintain brand consistency across design, motion, and social engagement.

2023

Shareco

Social Media Manager

Developed digital storytelling campaigns that strengthened brand presence across platforms. Designed content frameworks and coordinated production to maintain brand consistency across design, motion, and social engagement.

2022

Roxy Taipei

General Manager

Directed the rebranding and creative revival of Roxy, an iconic Taipei music and nightlife brand founded in 1982. Led a multidisciplinary team to curate events, manage social campaigns, and reestablish Roxy’s cultural identity for a new generation.

2022

Roxy Taipei

General Manager

Directed the rebranding and creative revival of Roxy, an iconic Taipei music and nightlife brand founded in 1982. Led a multidisciplinary team to curate events, manage social campaigns, and reestablish Roxy’s cultural identity for a new generation.

2022

Roxy Taipei

General Manager

Directed the rebranding and creative revival of Roxy, an iconic Taipei music and nightlife brand founded in 1982. Led a multidisciplinary team to curate events, manage social campaigns, and reestablish Roxy’s cultural identity for a new generation.

2022

Roxy Taipei

General Manager

Directed the rebranding and creative revival of Roxy, an iconic Taipei music and nightlife brand founded in 1982. Led a multidisciplinary team to curate events, manage social campaigns, and reestablish Roxy’s cultural identity for a new generation.

2021-22

Quotz

Partnership Manager

Managed brand partnership projects, balancing business objectives with creative experimentation.

2021-22

Quotz

Partnership Manager

Managed brand partnership projects, balancing business objectives with creative experimentation.

2021-22

Quotz

Partnership Manager

Managed brand partnership projects, balancing business objectives with creative experimentation.

2021-22

Quotz

Partnership Manager

Managed brand partnership projects, balancing business objectives with creative experimentation.

.stack

Framer

web design

Framer

web design

Framer

web design

Framer

web design

Adobe Illustrator

Vecotr art design and illustration

Adobe Illustrator

Vecotr art design and illustration

Adobe Illustrator

Vecotr art design and illustration

Adobe Illustrator

Vecotr art design and illustration

Figma

product design

Figma

product design

Figma

product design

Figma

product design

Notion

productivity

Notion

productivity

Notion

productivity

Notion

productivity

Adobe Photoshop

Illustration, photo edit

Adobe Photoshop

Illustration, photo edit

Adobe Photoshop

Illustration, photo edit

Adobe Photoshop

Illustration, photo edit

Adobe After Effects

2D animation

Adobe After Effects

2D animation

Adobe After Effects

2D animation

Adobe After Effects

2D animation

Adobe Premiere Pro

Video editing

Adobe Premiere Pro

Video editing

Adobe Premiere Pro

Video editing

Adobe Premiere Pro

Video editing

Blender

3D Modeling

Blender

3D Modeling

Blender

3D Modeling

Blender

3D Modeling

Serato DJ Pro

DJ sofware

Serato DJ Pro

DJ sofware

Serato DJ Pro

DJ sofware

Serato DJ Pro

DJ sofware

.say hello

I’m open for new collaborations and creative projects.

If you’ve got an idea worth building, I’d love to hear from you.

.say hello

I’m open for new collaborations and creative projects.

If you’ve got an idea worth building, I’d love to hear from you.

.say hello

I’m open for new collaborations and creative projects.

If you’ve got an idea worth building, I’d love to hear from you.

.say hello

I’m open for new collaborations and creative projects.

If you’ve got an idea worth building, I’d love to hear from you.

STAY CONNECTED.

HI@NERDYFRIEND.COM

My work is where curiosity takes shape. I love building impossible ideas, bending tools until they behave differently, and turning accidents into meaning.

STAY CONNECTED.

HI@NERDYFRIEND.COM

My work is where curiosity takes shape. I love building impossible ideas, bending tools until they behave differently, and turning accidents into meaning.

STAY CONNECTED.

HI@NERDYFRIEND.COM

My work is where curiosity takes shape. I love building impossible ideas, bending tools until they behave differently, and turning accidents into meaning.

STAY CONNECTED.

HI@NERDYFRIEND.COM

My work is where curiosity takes shape. I love building impossible ideas, bending tools until they behave differently, and turning accidents into meaning.